“FIT INDIA MOVEMENT” Fit India Movement is a public movement conceptualized by the Government of India, with the aim of inspiring its citizens to be more physically active and fit.
The launch event on the National Sports Day, 29th August, had wide media coverage with live broadcasting being shown in many schools and colleges.
The scheme tries to address the health issues caused due to sedentary lifestyle. It conveys a message that inactivity breeds lifestyle diseases such as, diabetes, hypertension, cardio-vascular complications, obesity etc and a regular physical activity be it sports or normal walk, will be helpful in staying disease free.